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Wednesday, April 8, 2009
Much-awaited booking for Tata's Nano starts today
The much-awaited bookings for Tata Motors's Rs one-lakh car Nano opens on Thursday across the country for a limited period of 17 days.
It is understood that Tata Motors itself has sold over 75,000 booking forms from its 218 outlets across the country, although the forms are available at over 30,000 locations across 1,000 cities at company dealerships, branches of State Bank of India and other preferred financiers, and outlets of Westside, Croma, World of Titan and Tata Indicom.
When contacted, a company spokesperson said 'response is progressively increasing everyday', but declined to divulge details.
In a statement the company said it has joined hands with 18 banks and financial institutions to help customers with the booking process and to provide retail finance facilities.
The booking amount ranges between Rs 2,850 and Rs 4,110 among different banks.
While the interest rates on the loan amount would vary between 9 per cent and 14.25 per cent, customers would have to spend Rs 3,468-Rs 4,431 as insurance premium, the company said.
Those, who do not want to avail the financing facility, can book the car directly by paying an amount between Rs 95,000 and Rs 1.4 lakh depending upon the version of Nano.
The company said deliveries would be in a phased manner and within 60 days of the closure of bookings on 25th April, it would process and announce the allotment of 1,00,000 cars in the first phase of deliveries, through a computerised random selection procedure.
Nano, touted as the world's cheapest car, would be available at Rs 1.23 lakh-Rs 1.72 lakh (ex-showroom, Delhi).
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